Felipe came to us with the following problem: I need a logo for my barbershop. It’ll be called Felipe Dias Barber.
The first thing we noticed: the vast majority of other barbershop professionals had their name and surname as a brand. If we did the same, Felipe would be just another one.
Pinas is a childhood nickname, used only by the closest. It was the perfect solution to escape the crowd and stand out in the competitive market.
Naming and Logo Design
Felipe Dias is a highlight on the national barbershop scene. He gained experience in the biggest barbershops in Belo Horizonte, Seu Elias and Torres, and decided to start his own business.